{"id":1585238,"date":"2024-06-20T10:38:27","date_gmt":"2024-06-20T14:38:27","guid":{"rendered":"https:\/\/sports7.us\/?p=1585238"},"modified":"2024-06-20T10:38:57","modified_gmt":"2024-06-20T14:38:57","slug":"dallas-cowboys-sign-sponsorship-deal-with-aristocrat-gaming","status":"publish","type":"post","link":"https:\/\/sports7.us\/news\/dallas-cowboys-sign-sponsorship-deal-with-aristocrat-gaming\/","title":{"rendered":"Dallas Cowboys Sign Sponsorship Deal With Aristocrat Gaming"},"content":{"rendered":"<p>The Dallas Cowboys have signed a multi-year deal with Las Vegas-based <a href=\"https:\/\/sports7.us\/online-casinos\/apps\/slot\/\">slot machine<\/a> company Aristocrat Gaming. It will allow Aristocrat Gaming to feature promotional content throughout AT&amp;T Stadium and show off in-game advertisements on the team\u2019s jumbotron during games.<\/p>\n<h2>Dallas Cowboys' deal will not permit Aristocrat Gaming to install slot machines, set up mobile apps inside AT&amp;T Stadium<\/h2>\n<p>However, the deal won\u2019t enable Aristocrat Gaming to set up its slot machines, mobile apps, or establish any form of gaming inside AT&amp;T Stadium. This sponsorship's purpose is help drive traffic back to states like Oklahoma, where its NFL-themed slot machines are located in casinos such as WinStar World Casino and Choctaw Landing in Hochatown.<\/p>\n<p>\u201cWe pride ourselves on aligning with world-class partners, and Aristocrat Gaming has been a trailblazer in the gaming industry for decades,\u201d said Chad Estis, the team\u2019s executive vice president of business operations.<\/p>\n<p>\u201cWe are thrilled to work with the Aristocrat team on activation and branding opportunities throughout the year and to have our Cowboys marks featured on their slot machines nationwide.\u201d<\/p>\n<p>For Aristocrat Gaming, it\u2019s the company\u2019s fourth deal with an NFL team as it has also partnered with the Las Vegas Raiders, New England Patriots, and New Orleans Saints.<\/p>\n<p>WinStar was the first casino company to gain a partnership with an NFL team in 2018 when it became the Dallas Cowboys' official casino.<\/p>\n<h2>Texas gamblers spend about $5 billion in legal gambling in neighboring states like Oklahoma<\/h2>\n<p>Lone Star State gamblers spend roughly $5 billion in legal gambling in neighboring states like Oklahoma, Louisiana, New Mexico and Nevada, according to Clyde Barrow, gambling policy expert at the University of Texas-Rio Grande Valley.<\/p>\n<p>\u201cFrom a business perspective, the Cowboys\u2019 proximity to Oklahoma is really important to us. A lot of the fanbase that goes up to WinStar and other casinos in Oklahoma come from Dallas,\u201d said Mark Wadley, Aristocrat Gaming's chief marketing officer.<\/p>\n<p>\u201cSo the opportunity to communicate with them as they are making their trip to those casinos is really important for us.\u201d<\/p>\n<p>Although sports betting and casino gambling remain illegal in <a href=\"https:\/\/sports7.us\/betting-sites\/texas\/\">Texas<\/a>, this is still big news for WinStar as more Texans are expected to show up to its facilities across state lines, said Jack Parkinson, WinStar president.<\/p>\n<p>\u201cAs the official casino of the Dallas Cowboys, WinStar World Casino &amp; Resort is ecstatic to have Aristocrat Gaming as the newest member of the Dallas Cowboys family,\u201d he said.<\/p>\n<p>\u201cThe top-performing NFL Slots make this partnership a natural fit and we look forward to bringing new experiences to our patrons as a result of this announcement.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Dallas Cowboys have signed a multi-year deal with Las Vegas-based slot machine company Aristocrat Gaming. It will allow Aristocrat Gaming to feature promotional content throughout AT&amp;T Stadium and show off in-game advertisements on the team\u2019s jumbotron during games. Dallas Cowboys' deal will not permit Aristocrat Gaming to install slot machines, set up mobile apps [&hellip;]<\/p>\n","protected":false},"author":305,"featured_media":1585243,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,447316],"tags":[18495,4912,447423,447424,95],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.3 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dallas Cowboys Sign Sponsorship Deal With Aristocrat Gaming<\/title>\n<meta name=\"description\" content=\"The Dallas Cowboys have signed a multi-year deal with Las Vegas-based slot machine company Aristocrat Gaming. It will allow Aristocrat...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sports7.us\/news\/dallas-cowboys-sign-sponsorship-deal-with-aristocrat-gaming\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dallas Cowboys Sign Sponsorship Deal With Aristocrat Gaming\" \/>\n<meta property=\"og:description\" content=\"The Dallas Cowboys have signed a multi-year deal with Las Vegas-based slot machine company Aristocrat Gaming. 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